If you’re a small business owner, you’re busy wearing all the hats. “Writer” shouldn’t be one of them. Instead, consider hiring a writing contractor for your business writing needs.
While AI-based writing tools are gaining ground for non-writers, they can’t match the natural readability and flow that a professional content writer can produce.
- When you hire a professional content writer, they’re efficient can finish writing-related tasks in less time. It’s what they do for a living, so they have it down pat.
- Professional content writers can create all your written assets: social media captions, long-form blog posts, white papers, website copy, and email newsletter copy.
- A content writer can accurately capture the voice and tone of your business, which will help in attracting your ideal client.
- A content writer can leverage their SEO skills in making all of your written assets more searchable in Google.
- Grammar, flow, and style are the cornerstone of a content writer’s skill set. Content writers also excel and editing and proofreading, so all of your written content will be perfect.
Next, here is what to look for when hiring a content writer:
- An understanding of your writing goals, and a writing style that is compatible with the voice and tone of your business. A good content writer is well-versed in capturing the voice of nearly any business.
- A strong command of your native language’s grammar, sentence structure, spelling and idioms
- A natural writing style that isn’t too formal or silted when read out loud, especially for social media copy
- Excellent proofreading skills that go beyond automated grammar and spell check tools.
- The ability to meet deadlines
- The ability to listen carefully to your needs and preferences when creating written assets for your business.
The great news is we can take the headaches out of finding a writing pro for your business. We have content writers on staff who are experienced, versatile and who have excellent editing and proofreading skills. They will make your copy shine online.