If you have a business, whether small or large, then you really need to have a blog on your website. This allows your customers/clients to engage with you. You can receive feedback and comments from them that can help to grow your business to new heights. This can make you become more successful than ever before!
So to begin, you should write a post that has a word count of 300 to 600 words. That way, it is not known as TLTR (“too long to read”). Always be sure to add an image (featured and thumbnail) because people are very visual now-a-days. Also, having excellent Search Engine Optimization (SEO) is a definite must. To accomplish this, you will need to focus on adding the best keyword, meta description and slug possible. Then, don’t forget about adding a few tags and categories too. All of these aspects, can help you rank higher and higher within various search engines.
Now, a blog post needs to be done twice a week when you first start writing, then you can drop it down to once a week after about six months. You need to build momentum and analytics that way, you can pick the best topics to write about in the future. When you figure this out, then you can add it to your email marketing newsletters and have it as a teaser, in order to attract readers directly to your posts. Then of course, sharing on social media networks will only expand your audience.
So, if you do not have the time to write a post yourself, at least once a week, then please feel free to contact us HERE for more assistance. We are happy to help you communicate the written word for your company. In the meantime, find and like with us on FACEBOOK, then go and follow us TWITTER.