When you start using social media for your business you will definitely see the positive results. You have to consider the best networks for your products and/or services. With that in mind, do you have only one social media platform for your company, or do you need more than that?
From a marketing stand point, having just one social network is really not enough to have an affect. You have Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, and much more… You want to increase your audience as time goes on, not decrease potential business simply because you maintained the status quo. You will want to have at least three social networks, if not more…
There can be many beneficial combinations, depending on what you want to accomplish. Utilizing Facebook, LinkedIn, and Instagram can lead to a larger demographic, including reaching international lengths. If you want to target women as your main clientele, then you will definitely want to use Pinterest and get those boards moving! If you want to focus more on sharing videos, the try using Facebook Live, YouTube, and even Instagram TV (for videos that are longer than 60 seconds.)
Basically, what it comes down to is choosing the networks where your target clients are in, is the best to go! Just think about the following questions…
- Who are my customers?
- What is my objective?
- Do I have the time?
So, if you need to create more accounts and get started on your pages, groups, and profiles, will you need some extra assistance? If yes, then please feel free to contact us by clicking right HERE. We have social media marketing gurus that can help get your strategic plan into action! In the meantime, please feel free to like us on FACEBOOK, then go and follow us on TWITTER and INSTAGRAM.