Pinterest is a unique social network! It can drive traffic to your website per each pin, and not just by your profile bio. Of course, you have to put some work into it for it to actually happen…
- Create Themed Boards Based on Your Blog: Create a new board for every category on your blog. In addition, create other boards that are lifestyle oriented for your audience, but that do not necessary go with your blog directly. Basically, try to match the interests of your niche audience.
- Include a Quote from an Article: Include a quote or keyword summary of the blog post that you’ll be linking your readers to within the description. This will engage and perhaps interest them enough to click through.
- Choose a Relevant Image: Pinterest is a visual wonderland, so the importance of enticing images cannot be stressed enough. In addition to taking your own photos, there are several software programs that you can use to create images such as Canva or even Pixlr. Plus, you can buy royalty-free stock images from certain sites like Graphic Stock, Dreamstime, etc. Lastly, keep in mind the images are displayed in a vertical format.
- Link Directly to the Page Where the Article Lives: After you upload a pin, then you’ll need to edit it, in order to link it to a specific URL. Do not link pins to a generic home page. Link each pin to the exact page you want your readers to click through and actually read. It can be a blog post, a landing page, an article, a product, etc.
Now, if you need a pinner/social media marketer to assist you with your visual design and SEO strategy, then please feel free to contact us by clicking right HERE. We have the VA that can help you get your content out to your target market and bring them directly to your website. In the meantime, please feel free to like us on FACEBOOK, then go and follow us on TWITTER.