What makes email marketing great isn’t the software you plan you use, but the email marketer that is actually behind the campaign creation itself. So, what do you think makes them great? What traits and skills do they possess and can offer?
Marketers are usually good planners and even better doers. They can spot red flags and are completely honest about it. Lastly, they’re accountable and very involved in all of their projects.
Now as for skills, they’re typically great storytellers and write very well. They know their clients and create remarkable customer experiences for them, which in turn provides excellent word-of-mouth. They test everything, assume nothing and use data to make the best decisions possible. Lastly, they enjoy working with various kinds of technology and manage their work according to a detailed schedule.
Having these traits and skills are excellent, then you add in the know-how, and your email marketing can soar higher than you ever thought possible! Having catchy call-to-actions and blurbs written, plus excellent visuals can only help improve your click rates. Then, analyzing and tracking stats on a weekly basis will give you better and more accurate feedback, which will help you to improve your template designs, grow your list and edit campaign scheduling (by specific days and times).
So, having someone who can assist in promoting your in-person/online events, services and products is vital for a successful business. So, if you want your email marketing to be read by more and more of your clientele, then why not consider hiring a Virtual Assistant? We have tech-savvy marketers that can make it happen! For more information, please feel free to contact us by clicking right HERE. In the meantime, please feel free to like us on FACEBOOK, then go and follow us on TWITTER.